327
projects
completed
4.8
out of 5
satisfaction
rating

A Customer Company

Appluent was founded by Salesforce customers who have used the platform for over 14 years.

The Appluent team is not your traditional consulting team. Most of us come from a sales background where we were users of the platform first. After making the jump from sales to the technology side we ramped up and fine-tuned our skills to become Certified Administrators, Developers, and Consultants.

We have worked for Global Fortune 100 companies, small-mid sized, non-profits, and family-owned organizations implementing and leading the Salesforce efforts – Sales, Marketing, Service, Analytics, and Operations.

Our Team

Nicole Kane

Vice President of Sales

Nicole has a passion for helping organizations transform using technology. Since joining Appluent in September 2018, she has been motivated to find answers to some of the most pressing business issues. Whether it is increasing end-user adoption, streamlining business processes, or increasing customer satisfaction, she has been able to quickly identify the shortcomings and create a strategic solution using the power of the Salesforce Platform. Outside of Appluent, Nicole enjoys cooking delicious Italian meals and spending time with her two dogs, Louie and Lala.

Jared Every

Vice President of Expansion

Jared joined the Appluent Family in 2020 as he pioneers the expansion department for Appluent. He has experience in the technology field and hopes to bring those experiences to his new role with Appluent. Jared looks forward to creating and building new connections during his time with Appluent. Outside of work, Jared is a member of the North Penn Rugby Football Club where he serves as a board member and is an avid golfer.

Jaime Brown

Vice President of Operations

Jaime was first introduced to Salesforce while working in Sales as a Salesforce User back in 2012. While Sales was competitive and fun, it lacked the problem-solving that Jaime enjoys. After realizing the capabilities of Salesforce and how powerful of a tool it can be, she decided to start learning more on Salesforce Trailhead. After a few months of trails and self-studying, Jaime achieved her Salesforce Administration Certification in 2015 and joined Appluent. Since joining, Jaime continues to learn and grow with Salesforce holds additional certifications such as Sales Cloud Consultant, Service Cloud Consultant, and CPQ Specialist. As the Vice President of Operations, Jaime is responsible for overseeing Operations to ensure Project and Client Success throughout the Client’s journey with Appluent. Outside of work Jaime loves to cook, travel, and spend time with her family and dogs.

Sounderya Raghav

Head of People and Business Operations

With an experience of over 11 years in the domain of Human resources, Compensation & Benefits, capability building, policy formulation, setting HR direction, Talent Strategy, and internal communications; Sounderya is currently heading Appluent’s India Practice. She joined the Appluent team in May of 2017 and helped Greg grow Appluent’s India office. She is passionate about the people aspect of organizations and believes in creating high-performing environments while having fun. Starting her career in one of the Big 4, she moved to the Salesforce industry and love every bit of it. She loves traveling and exploring new locations as She strongly believes that traveling is the best form of education she can give to her daughter.

Ankita Rustagi

Senior Technical Consultant

Ankita joined Appluent Business Solutions in December 2018. With 6+ years of CRM experience, she is a Salesforce Developer 1 Certified. Her expertise includes Salesforce Administration, apex triggers and classes, lightning aura components, and data loading. She also has wide knowledge of Conga modules like Conga Composer, Contracts, and Orchestrate. She is extremely passionate about her work, exhibits sincerity, and practices strong communication skills. In her spare time, she enjoys traveling and exploring places with family.

Cesar Duarte

Solutions Architect

Cesar has more than 15 years of experience in technology and management consulting. He has spent most of his career working with organizations delivering CRM and business analytics projects across different industries and geographies. As a Solution Architect, Cesar looks forward to working with customers to leverage technology to address business problems and challenges, he’s an out-of-the-box problem solver. When not working, Cesar loves to spend his time with his family in his home country, Costa Rica.

Chris Coello

Conga Lead

Chris joined the Appluent family in October of 2019 bringing with him a strong background in SaaS Account Management and a working knowledge of Contract Management and Salesforce functions. In his time as a Consultant at Appluent, he has achieved many certifications in Salesforce and Conga Administration along his way to fulfilling the Conga Lead role. Chris is on a firm quest to continue expanding his knowledge base in Salesforce and Conga while maintaining quality relationships with Appluent’s clientele. Fun Facts: In his earlier life, Chris was a touring musician, traveling the US and Europe to play drums in a few rock bands! In his spare time, Chris enjoys spending time with his beloved pup, Jackson, and is an avid aviation enthusiast. Yes, he watches airplanes take off and land for fun, second only to watching paint dry.

Marissa Every

Operations Team Lead

Marissa joined the Appluent Business Solutions team as a Consultant in February 2019. Marissa’s prior experience as both a Salesforce User and Admin evoked her passion to make a career change to working within the Salesforce ecosystem full time. Since then, she has become a certified Salesforce and Conga Administrator and Consultant. She continues to be eager to learn more about all that Salesforce and Conga have to offer. Marissa enjoys seeing a project through from start to finish. She has a “teamwork makes the dream work” mentality, which she owes to the 18+ years she has spent playing competitive volleyball. Her favorite part about her job is working on the same team as her customers to understand their needs, help them drive success, and improve overall efficiencies.

Ajay Maulekhi

Account Receivables Executive

Ajay comes to the Appluent team with nine years of experience in Account Receivables in the B2B industry. His degree in Business Management gives him clear insight into best practices. Ajay is interested in growing his career with Appluent through collaboration and growing his skills to see multiple business and career opportunities. When not working, he enjoys yoga, listening to music, and learning new skills!

Greg Brown

CEO

Greg’s journey in the Salesforce ecosystem began as an admin by accident in 2004. He was leading a sales team where the rough Salesforce implementation fell into his lap. Greg immediately saw the impact that Salesforce had on his own and the team’s performance. He then decided to leave his sales post and turn techie, leveraging his Computer Science experience at Temple University. Greg began his journey to becoming an admin, developer, and later consultant working for small-medium businesses to Fortune 500 companies as a Salesforce customer. He founded Appluent Business Solutions in 2013 from the ground up and has grown the organization to a Silver Salesforce Partner delivering over 450 projects with a stellar team surrounding him. When Greg is not managing the business, he enjoys hanging out with his three daughters, watching Philadelphia sports, and jamming out to various types of music.

Andy Kreiensieck

Account Executive

Andy joined Appluent in January 2022, he has been motivated in assisting clients with vast business issues while helping them through the digital transformation process needed in today’s fast-paced business environment. Whether it is increasing end-user adoption, streamlining business processes, or increasing customer satisfaction, Andy has been able to quickly identify pain points and create a strategic solution using the power of today’s technology. Outside of Appluent, Andy enjoys traveling, as well as playing and watching sports.

Tejender Mohan

Lead Technical Consultant

Tejender has 7+ years of experience working on CRM System’s Operations and Development Projects. He started his career working on Major European Telecom Projects, where he was first introduced to CRM systems. Considering the impact of Salesforce on the CRM market, he chose Salesforce development to further his coding skills. He joined Appluent in 2017 as a full-time Salesforce Developer. Since then, he has worked on multiple projects based on Salesforce’s Programmatical and Declarative solutions. On one of his early projects at Appluent, he worked as the primary developer for UserPulse. Tejender likes to spend his free time enhancing his Salesforce skills but he also likes to design/edit pictures, dance, and cook with his wife.

Mehul Tyagi

Technical Consultant

Mehul is a Developer with the Appluent family and brings a developer certification with him. He excels in learning new skills with his work ethic and plans to study Conga and CPQ related projects. He likes feeling accomplished after learning something new at the end of each day. As a developer, Mehul is excited to build robust solutions for our clients. Outside of work he enjoys reading books, spending time with family, and playing football!

Shashank Parashar

Technical Architect

Shashank has 6+ years of experience working with Salesforce in Sales, Service, Community Cloud, and CPQ projects. He started with Salesforce in 2014 with the implementation of Sales Cloud for the UK Post Office. Within Salesforce, he has experience with end-to-end implementation as well as implementing complex projects as per the client’s requirements. With confidence, Shashank can execute any kind of customization needed within Salesforce. He joined Appluent in July of 2020 as a full-time Salesforce Developer. He likes to spend his free time with Salesforce’s new releases and he also likes to go on road trips with his loved ones.

Ashwini Yadao

Consultant

Ashwini comes to Appluent with experience working as a Salesforce Administrator. She holds four certifications including App Builder and Platform Developer. As a member of the Appluent family, Ashwini is looking to evolve her skills while providing exceptional services to her projects. Her self-starting and hard-working attitude is what helps her work through tough projects. When not working, Ashwini enjoys cooking!

Mujammil Mulla

Consultant

Since 2016, Mujammil has been working in the Salesforce CRM. He continues to find excitement in being a part of the community and staying connected to the Salesforce Ohana. Mujammil upholds strong expertise in Salesforce Administration, Business Analysis, and Consulting. He also has experience with Sales Cloud and Service Cloud implementations for Salesforce out-of-box functionalities. Through essential training and self-paced learning, Mujammil is expanding his knowledge with Conga. Recently, he successfully completed his first build with Conga. Having a passion for knowledge, he spends his leisure time in Salesforce Trailhead and Trailblazer Community. Outside of work, Mujammil enjoys traveling, reading books, and spending quality time with his family.

Providing robust solutions
Excellent at understanding our needs and providing robust solutions.
MorningSide Evaluations
Appluent team can keep up!
Despite the complexity of our business, the Appluent Team quickly learned what our needs were and identified solutions. We are innovating fast and making changes quickly and often - the Team kept up, helped us implement any updates, and never said ``no.`` Whatever request we had - they had a solution, or worked to find one. We absolutely love our Partnership with Appluent, and look forward to a long relationship as we continue to automate our processes through Salesforce!
Globalization Partners
Would definitely use Appluent again.
Appluent was a pleasure to work with. They were always available and made us feel that we were their only customer. We utilized them not only to build a brand new production environment, but we also used them as thought partners and consultants to challenge our way of thinking to make sure we were building a best-in-class solution for our organization. Would definitely use Appluent again.
GlobalTranz
A True Partner
Appluent is a true partner! Thanks to the team effort, industry knowledge, and collaboration FLEXcon has rolled out a successful Global Salesforce Platform, a milestone no doubt.
FLEXcon
Highly Recommend
I was recommended to Greg at Appluent after sharing my concerns to a colleague about our current SFDC consultant. The level of service was fine but they were missing the business intelligence component and therefore we found ourselves going around in circles (with the meter running per say...). It was a very frustrating experience.

During our first call with Greg, it was clear that he understood our needs and could help us lay a path forward. We are still rolling out the new platform but all indicators look positive. I would recommend the Appluent team without hesitation.

Will Pitkin
Get the Most Out of Your Investment with Appluent
Experienced Salesforce users understand two things - it is incredibly powerful, and maximizing its value by solely relying on Salesforce and their team is incredibly difficult. By utilizing Greg and Appluent, we have not only engaged a true Salesforce expert who understands both its current state and its future roadmap, but we got someone who jumped in to understand our business and how to best apply Salesforce for success. It’s this combination that has allowed us to take our use of Salesforce and the results it drives to the next level. I highly recommend Greg and his team at Appluent.
Vincent Brigidi
Superb SFDC Implementation & Training
Greg was a great asset and wonderful trainer. With sales reps at various learning curves, he helped get everyone up and going, and continues to provide excellent input and training! He also gives great advice into best practices and opportunities to simplify and streamline processes. Highly recommended!
Jamie Moculak
AWESOME, WOULD RECOMMEND TO ANYONE
Greg was a huge help in my implementation and training of Salesforce. He was able to understand my needs and helped to build a platform that worked for me, no cookie cutter approach. He was always on time and answered e-mails extremely fast. As we begin to add new users there will be no hesitation to utilize Appluent again.
Brad Wright
My Company Implemented Salesforce with the Help of Appluent!
My company recently adopted Salesforce. We hired Appluent as our integrator and are so thankful we did. We have many facets to our business and without Appluent we would be completely lost. They have executed all of our requests, made themselves available at all times for questions and training, offered proactive resources to better learn the tool, and provided on site assistance whenever we've requested. Greg and his team have been instrumental in showcasing the power of salesforce while keeping us in our lane to ensure we don't undermine the point of having such a powerful tool. I would recommend Appluent regardless of company size.
Ryan Law
Implementation of Sales and Service Cloud for growing organization
Our organization used Appluent as our partner in a very large Salesforce implementation which impacted our entire organization. I have implemented CRM's in other organizations I have worked with and this was, by far, the most smooth implementation I have experienced thanks to Appluent. They were not just there to implement the software and then their job was done. They have continued to be engaged with our team ensuring (on a daily basis at times) that the implementation met our expectations. They are personable, knowledgeable, easy to work with and understand, and the fact that they took as much time as necessary to understand our business and help us to map out what was to be our ``future state`` was worth more than I can say. Appluent team is outstanding.
Correen Brown
Implementation of Salesforce and Transitioning of Data
Our organization used Appluent for an extremely demanding and complicated data transition and implementation. The CRM we were using had been in place for 10 years and the sales team wanted every bit of data moved to Salesforce.

This was a complicated undertaking given how different the past CRM was and the data fields it contained in a section tab format, Add to that we were moving 10 years of data with tens of thousands of company accounts and tens of thousand of contacts to Salesforce. The Appluent team was masterful in recognizing our needs, identifying the issues, developing creative solutions and communicating.

I would highly recommend Appluent to anyone undertaking the transition from one sales CRM to Salesforce.

Michael Krivich
Best partner we have ever had
Our 70 person company does not have an IT development dept. We have relied on Salesforce to help direct us to partner organizations to customize the apps that sit on the SF platform. Appluent is the best partner we have ever had. They took the time to get to know us before setting up our action plan rather than the other way around. They are interested in our long-term success which as a business owner is a tremendous plus. Appluent is fair, highly interactive and communicates project details and timelines very well. I could not recommend their services enough. Thanks!
Trent Romer
Successful Integration
We feel that our integration was a success, as we were able to provide end of month reporting from SalesForce within 2 weeks of transitioning. We struggled with the short timeline and getting our complicated and dirty data in a condition to be transferred between systems, but a large portion of this was related to our internal staffing struggles.
We appreciated Appluent being flexible and really enjoyed working with Marissa!
Brittany Hoeschele
Excellent Team
Our company decided to engaged an implementation partner to customize Sales Force for our companies unique needs. The Appluent team was outstanding!
From the initial conversation with the sales team, initial discovery call, and the project team/training everyone we worked with was engaged and delivered extraordinary customer service.
I would highly recommend partnering with the Appluent team!We appreciated Appluent being flexible and really enjoyed working with Marissa!
David Hurlock
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