A Customer Company
Appluent was founded by Salesforce customers who have used the platform for over 14 years.
The Appluent team is not your traditional consulting team. Most of us come from a sales background where we were users of the platform first. After making the jump from sales to the technology side we ramped up and fine-tuned our skills to become Certified Administrators, Developers, and Consultants.
We have worked for Global Fortune 100 companies, small-mid sized, non-profits, and family-owned organizations implementing and leading the Salesforce efforts – Sales, Marketing, Service, Analytics, and Operations.
Nicole Kane – Vice President of Sales
Nicole has a passion for helping organizations transform using technology. Since joining Appluent in September 2018, she has been motivated to find answers to some of the most pressing business issues. Whether it is increasing end-user adoption, streamlining business processes, or increasing customer satisfaction, she has been able to quickly identify the shortcomings and create a strategic solution using the power of the Salesforce Platform. Outside of Appluent, Nicole enjoys cooking delicious Italian meals and spending time with her two dogs, Louie and Lala.
Jared Every – Vice President of Expansion
Jared joined the Appluent Family in 2020 as he pioneers the expansion department for Appluent. He has experience in the technology field and hopes to bring those experiences to his new role with Appluent. Jared looks forward to creating and building new connections during his time with Appluent. Outside of work, Jared is a member of the North Penn Rugby Football Club where he serves as a board member and is an avid golfer.
Jaime Brown – Vice President of Operations
Jaime was first introduced to Salesforce while working in Sales as a Salesforce User back in 2012. While Sales was competitive and fun, it lacked the problem-solving that Jaime enjoys. After realizing the capabilities of Salesforce and how powerful of a tool it can be, she decided to start learning more on Salesforce Trailhead. After a few months of trails and self-studying, Jaime achieved her Salesforce Administration Certification in 2015 and joined Appluent. Since joining, Jaime continues to learn and grow with Salesforce by achieving additional certifications such as Sales Cloud Consultant, Service Cloud Consultant, and CPQ Specialist. As the Vice President of Operations, Jaime is responsible for overseeing Operations to ensure Project and Client Success throughout the Client’s journey with Appluent.
Sounderya Raghav – Head of People and Business Operations
With an experience of over 11 years in the domain of Human resources, Compensation & Benefits, capability building, policy formulation, setting HR direction, Talent Strategy, and internal communications; Sounderya is currently heading Appluent’s India Practice. She joined the Appluent team in May of 2017 and helped Greg grow Appluent’s India office. She is passionate about the people aspect of organizations and believes in creating high-performing environments while having fun. Starting her career in one of the Big 4, she moved to the Salesforce industry and love every bit of it. She loves traveling and exploring new locations as She strongly believes that traveling is the best form of education she can give to her daughter.
Ankita Rustagi – Consultant
Ankita joined Appluent Business Solutions in December of 2018. She has 6+ years of CRM experience. She is capable of working on salesforce customization and configuration projects. She has a good knowledge of Apex triggers, Apex classes, and lightning components. She is also working on Conga projects in Appluent. She has delivered multiple Salesforce and Conga projects successfully in her job duration. She likes learning new things, is passionate about Salesforce, and always looks forward to growing herself in the domain. In her free time, she likes listening to music, dancing, and spending time with her family.
Cesar Duarte – Solutions Architect
Cesar has more than 15 years of experience in technology and management consulting. He has spent most of his career working with organizations delivering CRM and business analytics projects across different industries and geographies. As a Solution Architect, Cesar looks forward to working with customers to leverage technology to address business problems and challenges, he’s an out-of-the-box problem solver. When not working, Cesar loves to spend his time with his family in his home country, Costa Rica.
Chris Coello – Consultant
Chris joined the Appluent family in October of 2019. Chris came from a strong background in SaaS Account Management, with a working knowledge of Contract Management and Salesforce User/Admin functionalities. In his time at Appluent, Chris has become certified Salesforce and Conga Administrator and has headed the Appluent Managed Services Program. Chris continues to expand his knowledge base in Salesforce and Conga while helping to maintain quality relationships with Appluent’s clientele. In his earlier life, Chris was a touring musician, traveling the US and Europe to play drums in a few rock bands! In his spare time, Chris enjoys spending time with his beloved pup, Jackson, and is an avid aviation enthusiast. Yes, he watches airplanes take off and land for fun, second only to watching paint dry.
Marissa Every – Consultant
Marissa joined the Appluent Business Solutions team as a Consultant in February 2019. Marissa’s prior experience as both a Salesforce User and Admin evoked her passion to make a career change to working within the Salesforce ecosystem full time. Since then, she has become a certified Salesforce and Conga Administrator and Consultant. She continues to be eager to learn more about all that Salesforce and Conga have to offer. Marissa enjoys seeing a project through from start to finish. She has a “teamwork makes the dream work” mentality, which she owes to the 18+ years she has spent playing competitive volleyball. Her favorite part about her job is working on the same team as her customers to understand their needs, help them drive success, and improve overall efficiencies.
Ajay Maulekhi – Account Receivables Executive
Ajay comes to the Appluent team with nine years of experience in Account Receivables in the B2B industry. His degree in Business Management gives him clear insight into best practices. Ajay is interested in growing his career with Appluent through collaboration and growing his skills to see multiple business and career opportunities. When not working, he enjoys yoga, listening to music, and learning new skills!
Greg Brown – CEO
Greg’s journey in the Salesforce ecosystem began as an admin by accident in 2004. He was leading a sales team where the rough Salesforce implementation fell into his lap. Greg immediately saw the impact that Salesforce had on his own and the team’s performance. He then decided to leave his sales post and turn techie, leveraging his Computer Science experience at Temple University. Greg began his journey to becoming an admin, developer, and later consultant working for small-medium businesses to Fortune 500 companies as a Salesforce customer. He founded Appluent Business Solutions in 2013 from the ground up and has grown the organization to a Silver Salesforce Partner delivering over 450 projects with a stellar team surrounding him. When Greg is not managing the business, he enjoys hanging out with his three daughters, watching Philadelphia sports, and jamming out to various types of music.
Amanda Zacharias – Product Owner / Marketing Specialist
Amanda was new to Salesforce when she started with Appluent in 2020 and has been a quick study. She was able to bring her past marketing and video production skills to the table as she worked to share company updates. From tutorial videos to custom websites and social media, Amanda is on top of it all. She has since earned her Pardot certification and can continue to contribute across the board for Appluent. She also holds many certifications outside of Salesforce in the areas of marketing and digital media. When not working, Amanda loves to watch Phillies Baseball, travel the world (30 countries and counting!), and spend time with her family.
Tejender Mohan – Senior Technical Consultant
Tejender has 7+ years of experience working on CRM System’s Operations and Development Projects. He started his career working on Major European Telecom Projects, where he was first introduced to CRM systems. Considering the impact of Salesforce on the CRM market, he decided to choose Salesforce development to further his coding skills. He joined Appluent in 2017 as a full-time Salesforce Developer. Since then, he has worked on multiple projects based on Salesforce’s Programmatical and Declarative solutions. On one of his early projects at Appluent, he worked as the primary developer for UserPulse. Tejender likes to spend his free time enhancing his Salesforce skills but he also likes to design/edit pictures, dance, and cook with his wife.
Urmila Pawar – Senior Technical Consultant
Urmila joined the Appluent Family as a Senior Technical Consultant in May 2019. She is a Salesforce Certified developer with over 7 years of experience. She is extremely knowledgeable about advanced Apex programming, force.com sites, Salesforce Community, asynchronous APEX, REST-integrations, exposing RESTful APIs from Salesforce, Visualforce, and Lightning development. She has a good understanding of business and business concepts, which enables her to communicate with clients effectively. Apart from Salesforce, she loves mentoring and knowledge sharing. She is also a classical dancer.
Shashank Parashar – Technical Consultant
Shashank has 6+ years of experience working with Salesforce in Sales, Service, community cloud, and CPQ projects. He started with salesforce in 2014 with the implementation of Sales Cloud for the UK Post office. He has done end-to-end implementation within Salesforce. He has experience implementing complex projects within Salesforce as per the client requirement. He feels comfortable with customization wherever needed in Salesforce. He joined Appluent in July of 2020 as a full-time Salesforce Developer. He likes to spend his free time with Salesforce’s new releases and he also likes to go on road trips with his loved ones.
Ashwini Yadao – Consultant
Ashwini comes to Appluent with experience working as a Salesforce Administrator. She holds four certifications including App Builder and Platform Developer. As a member of the Appluent family, Ashwini is looking to evolve her skills while providing exceptional services to her projects. Her self-starting and hard-working attitude is what helps her work through tough projects. When not working, Ashwini enjoys cooking!
Providing robust solutions
Appluent team can keep up!
Would definitely use Appluent again.
A True Partner
During our first call with Greg, it was clear that he understood our needs and could help us lay a path forward. We are still rolling out the new platform but all indicators look positive. I would recommend the Appluent team without hesitation.
Get the Most Out of Your Investment with Appluent
Superb SFDC Implementation & Training
AWESOME, WOULD RECOMMEND TO ANYONE
My Company Implemented Salesforce with the Help of Appluent!
Implementation of Sales and Service Cloud for growing organization
Implementation of Salesforce and Transitioning of Data
This was a complicated undertaking given how different the past CRM was and the data fields it contained in a section tab format, Add to that we were moving 10 years of data with tens of thousands of company accounts and tens of thousand of contacts to Salesforce. The Appluent team was masterful in recognizing our needs, identifying the issues, developing creative solutions and communicating.
I would highly recommend Appluent to anyone undertaking the transition from one sales CRM to Salesforce.
Best partner we have ever had
We appreciated Appluent being flexible and really enjoyed working with Marissa!
From the initial conversation with the sales team, initial discovery call, and the project team/training everyone we worked with was engaged and delivered extraordinary customer service.
I would highly recommend partnering with the Appluent team!We appreciated Appluent being flexible and really enjoyed working with Marissa!
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